Video content is statistically far more likely to get your target market to stop, think and click. It’s the most eye-catching medium available to your marketing team.
With every business now using social media, you need to make sure your marketing stands out more than ever. Effective and creative video marketing can make the impact you’re looking for.
Utilising video content for email campaigns and social media will drive leads into your inbox. With the right optimisation we can ensure your cold leads get to where you want them.
If you’re putting out the same posts day in day out then it’s time to give your socials a kick back into life. Give it engaging video content that your target audience actually wants to engage with.
Promoting an anniversary sale for a high-street retail brand using TV and social media.
Our Work.
Atkinsons approached us looking to promote their 150th-anniversary sale. They wanted to create a video that showcased their offering and what products you can buy in-store.
The goal was to drive footfall on the day of the sales consisting of both old and new customers.
To help promote their anniversary sales we developed a series of short, engaging videos throughout the event.
The videos showcased a snapshot of Atkinsons’ history and product offerings. These were then distributed to their target audience across TV and social media.
As a result of TV and Facebook advertising, the first day of sales resulted in a queue of over 300 customers.
The videos helped to build anticipation and pre-engagement around the sales. Generating 183,000 views on TV and 120,000 views on social media, the store ended up 6% over target.
Idea moment! You’re in a marketing meeting and boom, you have an idea to do a video. But you don’t know where to start. The very first stage of the process is to brainstorm and break down your ideas to work out how we can bring them to life. Our expert team will work with you to ensure we bring your vision alive.
Idea moment! You’re in a marketing meeting and boom, you have an idea to do a video. But you don’t know where to start. The very first stage of the process is to brainstorm and break down your ideas to work out how we can bring them to life. Our expert team will work with you to ensure we bring your vision alive.
A product video is a type of short form content that showcases all the different areas of your product. It allows your audience to get a full picture of what you’re selling and why it’s worth them making a purchase. The beauty of a product video is you can make a variety of different types that best suit what you’re selling.
Product videos can suit a wide range of budgets. If you’re after something cost effective that shows off your product in a studio or if you want to get actors and locations involved, there’s options for everyone. If you have an idea or examples of product videos you like the look of, then that’s a great starting point. With all of our product clients our focus is on the best results from the budget you have.
This depends on the type of product video you’re looking for. Something more simple like a studio setup can take a lot less time as it’s a simple type of video to make. If you’re wanting to shoot at a location, for example a living room or kitchen, with actors then this can take longer to prepare and longer to edit. That being said most product videos tend to be completed anywhere from a couple of weeks up to 1-2 months.
Firstly, having a finished product and a general idea of what type of video you’d like to create is a great starting point. We’d then have a meeting to discuss the exact requirements with a few straightforward questions so we can give you the most cost effective quote possible.